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Business relationships in China and Guanxi

By Boris Klotz
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$17.71
By Boris Klotz
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Essay from the year 2006 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, Macquarie University, course: Asian Business Environments, language: English, abstract: The Chinese market becomes more and more attractive for Western companies. Thats what everybody nows. But only a few know how diffcult it really can be to do business in China. The business transactions in this country are far more relianced on close personal relationships. 'Guanxi' is everywh...