Business Warfare: A framework for business strategy based on Clausewitz, Sun Tzu, Foch and Machiavelli
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Sun Tzu provides great teachings for battleground struggles, so why do we need more authors and insights? Because Sun Tzu deals with confrontation, and that's not enough. There are currently more factors influencing any entity's strategic positioning than just fighting for consumers, customers, and clients-unexpected factors beyond eyesight at battleground level, like regulations and political moves unleashed by stakeholders.
Enter Clausewitz, delivering a broad inclusion of the factors curr...























