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Certain to Win: The Strategy of John Boyd, Applied to Business

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"The book is both an excellent primer for those new to Boyd and a catalyst
to those with business experience trying to internalize the relevance of Boyd´s thinking."

Chuck Leader, LtCol USMC (Ret.) and information technology company CEO;
"A Winning Combination," Marine Corps Gazette, March 2005.

Certain to Win [Sun Tzu´s prognosis for generals who follow his advice] develops the strategy of the late US Air Force Colonel John R. Boyd for the world of business.

The success of Robert Coram’s m...