Changing Corporate Culture: A Guide for Top Managers

The Key to Corporate Success Digitalization and new technologies are transforming society and the economy at a breathtaking pace. And yet, some companies seem to adapt to the changing conditions far better than others. So what is the secret to their success? Peter Fischer sets out to demonstrate that the key lies in corporate culture. After all, it is the people within a company who bear the responsibility for developing new rules and behaviors—in short, for creating nothing less than a com...