Closing The Racial Wealth Gap: 7 Untold Rules for Black Prosperity and Legacy

Closing The Racial Wealth Gap: 7 Untold Rules for Black Prosperity and Legacy

by Eugene Mitchell


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From his unique executive-level position at a Fortune 100 Company for almost two decades, Eugene Mitchell observed how other races, religions and ethnic groups use financial tools and strategies in ways that were vastly different to those being employed in African-American communities. Noticing a difference in implementation and access, Eugene created, and ultimately completed, the $50 Billion Community Empowerment Plan. This nationally recognized Plan for creating Black wealth in America served as the pinnacle of Eugene’s corporate career and helped to further the transformation of Black communities across the country. The initiative amassed $50 billion of income protection and future income for over 340,000 Black families, using life insurance as the foundational asset.

In this book, Eugene Mitchell shares his financial insights and "7 Untold Rules" that everyone can apply, to create financial prosperity and an intergenerational legacy. Join Eugene in this movement toward your own financial empowerment, and a collective community transformation.

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Product Details

ISBN-13: 9780578451404
Publisher: E. Mitchell Enterprises
Publication date: 06/18/2019
Pages: 224
Sales rank: 505,601
Product dimensions: 6.00(w) x 9.00(h) x 0.47(d)

About the Author

Eugene Mitchell is the President and CEO of E.Mitchell Enterprises, Inc., a financial consulting and services firm. Prior to starting his own company, Eugene spent nearly two decades as a Corporate Vice
President and "African American Market" Manager at New York Life Insurance Company, leading over 1,500 financial professionals nationwide.

He graduated from Florida International University-College of Business Administration with a degree in Finance, and received his MBA from New York University's Stern School of Business. Eugene has been featured in The New York Times, Black Enterprise,, and on ABC and NPR News.

He and his family live in New York. Closing the Racial Wealth Gap: 7 Untold Rules for Black Prosperity and Legacy is his first book. Learn more about him and his company at

Table of Contents

Table of Contents:

I. Introduction

II. Black Economic Empowerment – Past, Present and Future

-- The opportunity and possibility

-- Where we are

-- How we got here

-- How we get ahead

III. The Untold Rules for Black Prosperity and Legacy–

-- Rule #1. Know yourself, know your worth

-- Rule #2. Insure yourself to ensure your future

-- Rule #3. You can’t earn your way to wealth

-- Rule #4. If you have a landlord and a Lexus – then you have a problem

-- Rule #5. It’s not what you make, it’s what you keep

-- Rule #6. Rich people plan for three generations, poor people plan for Saturday night

-- Rule #7. A rising tide lifts all boats

IV. Resources –

-- Empowered businesses and concepts in action--get involved!

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