Comparative Dynamics in the Comics Industry: Contrasting Cultures in France, Belgium, and the Netherlands

Due to the enormous cultural and economic impact of the Marvel movies, manga, and anime, research on the comics industry is growing, but has focused primarily on the US and Japan. This book focusses on the European comics industry to explore the complex impact of organizational and cultural differences in audience behaviours, both in the comics industry specifically and in the creative industries in general.

Drawing on the author’s research on the contrasting comics culture of the Netherland...