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Costs, Value, and the Entrepreneurial Venture Journey: Developing Value-Driven Ventures
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In the fast-paced world of startups and innovation, costs are often treated with passive recognition—overshadowed by strategy, growth, and funding. But what if costs were the key to unlocking sustainable value and driving strategic success?
This groundbreaking book redefines the role of costs within the entrepreneurial venture lifecycles, transforming them from passive considerations to active tools for creating, capturing, and extracting value. Through a fresh lens, it explores the insepara...