Coupon Crazy: The Science, the Savings, and the Stories Behind America's Extreme Obsession

Coupon Crazy: The Science, the Savings, and the Stories Behind America's Extreme Obsession

by Mary Potter Kenyon


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Coupon Crazy examines the phenomena of avid coupon use and the socio-cultural and socioeconomic factors that construct it. By delving into the history of couponing, refunding, the science of shopping, and the dark underbelly of a coupon world the average American doesn’t even know existed, author Mary Potter Kenyon manages to both fascinate and educate the reader. Readers will meet today’s “Coupon Queens” (and Kings) and learn about an era when trash really was cash. Not just an observer of this ethnographic research, Mary lived it for over 30 years.

Product Details

ISBN-13: 9781942672265
Publisher: Familius LLC
Publication date: 08/01/2013
Pages: 250
Product dimensions: 6.00(w) x 9.00(h) x 0.69(d)

About the Author

Mary graduated from the University of Northern Iowa with a BA in Psychology. She lives in Manchester, Iowa, with three of her eight children. Mary currently writes a weekly couponing column for the Dubuque Telegraph Herald, where she is touted as the “Tri-State Area’s Coupon Queen.” She holds couponing and writing workshops for NICC and Hawkeye, area community colleges, writing workshops at the River Lights bookstore in Dubuque and does public speaking for women’s groups, libraries and writing conferences. In addition to her career as a couponer, Mary has worked as a freelance writer for 20 years and has had over 300 articles and essays about parenting, saving money, and homeschooling published in newspapers and magazines such as Home Education, The Sun, Backwoods Home, Back Home, The Writer, Woman’s World and the online magazine Her essays have been featured in seventeen anthologies, including five Chicken Soup books. An essay of hers was featured in the January/February issue of Poet & Writer’s magazine.

Table of Contents

  • Foreword by Jill Cataldo
  • Chapter One: The Making of a Coupon Commando
  • Chapter Two: The Science of Shopping
  • Chapter Three: Coupon Chronicles
  • Chapter Four: Who Are the Coupon Crazy?
  • Chapter Five: When Trash Was Cash
  • Chapter Six: The Coupon Community
  • Chapter Seven: Stop Thief! Drop That Coupon!
  • Chapter Eight: The Refund Racket
  • Chapter Nine: The Evolution of the Coupon
  • Chapter Ten: Does Couponing Always Make Sense?
  • Chapter Eleven: Coupon Queens and Coupon Kings
  • Chapter Twelve: The Bottom Line
  • Chapter Thirteen: Bare Bones Basics: Couponing 101
  • Chapter Fourteen: References and Resources

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