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Creative Solutions to Global Business Negotiations, Third Edition

By Claude Cellich
eBook
$17.99
By Claude Cellich
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Practical and user friendly, the author describes all the key elements needed to negotiate deals that are doable, profitable, and sustainable.

Based on decades of teaching and consultancies around the world, the author provides a useful guide for business executives operating in today’s digitalized global economy. This latest edition will help readers enhance their preparation, anticipate objections, create value for tangibles/intangibles, and avoid cultural blunders to reach mutually benefi...

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BusinessInternational BusinessInternational Business - General & Miscellaneous