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Creativity in Marketing Education: Storytelling, Imagination and Purpose

By S M A Moin
Hardcover
$233.99
By S M A Moin
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Creativity in Marketing Education: Storytelling, Imagination and Purpose reimagines the classroom as a space where creativity, imagination, and inclusivity drive learning. It reconceptualises every student as a protagonist on a journey of self-discovery, every educator as a guide and catalyst for change, the curriculum as a blank canvas for creativity, and teaching and learning as a symphony of possibility. This evocative collection invites readers to reimagine marketing education not as a ...