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Curso de Marketing Online

By Ángel Arias, Alicia Durango, Marcos Socorro Navarro
eBook
$9.95
By Ángel Arias, Alicia Durango, Marcos Socorro Navarro
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Marketing online es la aplicación de tecnologías digitales que forman canales online para contribuir a las actividades de marketing dirigidas a lograr la adquisición y retención rentable de consumidores.

En otras palabras, marketing online es un sistema para vender productos y servicios a un público seleccionado que utiliza Internet y los servicios comerciales en línea mediante herramientas y servicios de forma estratégica y congruente con el programa general de Marketing de la empresa.

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