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Customer Analytics For Dummies

By Jeff Sauro
eBook
$21.00
By Jeff Sauro
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The easy way to grasp customer analytics

Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Customer Analytics For Dummies shows you how to measure each stage of the customer journey and use the right analytics to understand customer behavior and make key business decisions.

Customer Analytics For Dummies gets you up to speed on what you should be testing. You'll ...

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BusinessMarketing & SalesIndustriesMarketingConsumer IndustriesConsumer BehaviorCustomer ServiceConsumer Industries - General & Miscellaneous