Decolonize Self-Care

Decolonize Self-Care mounts a sharply critical investigation into contemporary “self-care” practices—particularly those that embrace using mindfulness and other techniques such as tantra and yoga, as well as gluten-free and low-carbohydrate diets. The authors argue that “self-care” has become an industry, and one that is often marketed to and by wealthy, cisgender, white women in the global north.

Spurgas and Meleo-Erwin contend that the rhetoric of “feminism” is regularly co-opted in selli...