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Entrepreneurship

By Christian Schultz, Stephan A. Rehder
eBook
$16.99
By Christian Schultz, Stephan A. Rehder
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As a subdiscipline in business studies, entrepreneurship or the "theory of enterprise" is concerned with the founding of new companies in response to business opportunities that have been identified. From an institutional and personal point of view, entrepreneurship is characterized by the fact that market opportunities are recognized and exploited in profitable ways. This includes a coordinated use of resources, as well as a calculated acceptance of risks in the founding of new companies. ...

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BusinessSmall BusinessEntrepreneurship