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Environmental Communication and Travel Journalism: Consumerism, Conflict and Concern

By Lyn McGaurr
eBook
$70.99
By Lyn McGaurr
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Travel journalism about natural attractions is environmental communication at the cusp of consumerism and concern. Countries and regions that market forests, rivers and wildlife to international tourists drive place-of-origin brand recognition that benefits exporters in other sectors. Place-branding in such destinations is not just PR for environmentally sustainable development and consumption, but also a political enterprise.

Environmental Communication and Travel Journalism considers touri...

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BusinessEconomicsEconomics - General & Miscellaneous