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Essentials of Patents

By Andy Gibbs, Bob DeMatteis
Paperback
$42.50
By Andy Gibbs, Bob DeMatteis
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While there are many books on "how to patent" and patent law, Essentials of Patents delivers practical advice on how to leverage patents as a powerful competitive corporate tool.

This is not your "ordinary patent book". It's emphasis is directed to patent management with the express emphasis of increasing shareholder value, and it's audience, each with its own chapter, includes the CEO / ICO, CFO, CTO, and cross functional managers of HR, Engineering, Manufacturing and IT. Essentials of Pa...

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LawBusinessBusiness, Commercial & Financial LawMarketing & SalesIntellectual Property LawMarketingPatentsMarketing - Products & Services - General & Miscellaneous