Exporting: The Definitive Guide to Selling Abroad Profitably


"Exporting: The Definitive Guide to Selling Abroad Profitably is the 'how to' manual on how to grow USA factories jobs. Step by step and easy to read." Drew Greenblatt, CEO, Marlin Steel
"If you intend to grow your business beyond the U.S. border, Exporting: The Definitive Guide to Selling Abroad Profitably is a great place to start." - Anita Campbell, founder of Small Business Trends

Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners—the makers, movers, and shakers in our world—interested in taking their businesses to the next level of growth through exports.

In the old days, creating an international business was left to relatively few--those with the wherewithal to move boatloads of goods into foreign countries. But now, thanks to the Internet, businesses of all sizes have a huge new opportunity to sell both goods and services globally. Yet only 1% of all U.S. businesses export. Why?

Typically, exporting begins with unsolicited inquiries from foreign customers on the web via email, website, blog, or posting on a Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid?

Help is here—Exporting equips you with the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. It also imparts a can-do spirit on exporting, leading to greater revenues, stability, and profitability for your business. Exporting: The Definitive Guide to Selling Abroad Profitably:

  • Lays out simple steps to conduct market research, find customers, open new markets, get paid, and ship goods and services.
  • Takes you through the exporting process via the Internet and other means.
  • Shows how to use social media to expand your international presence.
  • Provides insider tips and strategies to export efficiently and profitably.
  • Explains how the U.S. government helps exporters.
  • Walks readers through the export business plan.

With 70 percent of global buying power lying outside U.S. borders, exporting is not just an option for ambitious entrepreneurs--it’s an absolute must for building and sustaining a successful future.



What you’ll learn


  • Identify products and services that can be profitably exported.

  • Use the Internet to facilitate all aspects of exporting, especially marketing.

  • Develop a clear strategy on how to export.

  • Export your product or service efficiently and profitably.

  • Find customers retail and wholesale customers globally, enter new markets, get paid, and ship.

  • Explore your best territory using statistics and market research.

  • Develop pricing and prepare documentation.

  • Leverage the Internet and social media including using tablets and mobile phones to boost your online exports.




Who this book is for


Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners who are new to exporting and are ready to take their business to the next level of growth. It is also for those who currently export but are looking for new market insights and have a desire to expand into other countries. Finally, it is for those who know that the Internet and social media offer opportunities for exporters but want to see how to best leverage their skills with the newest technologies into greater sales and profits.


Table of Contents

  • Are You Ready to
    Export?
  • Writing an Export
    Business Plan
  • Prepping For Exports
  • The Human Side of an
    Export Enterprise
  • Online Fundamentals
  • Creating a Social
    Media and Networking Presence
  • Using e-Commerce and
    Social Media Sites as Stepping Stones to Export Success
  • The E-Commerce
    Connectivity Craze
  • The Mobile World at
    Work
  • Marketing Your
    Business Worldwide
  • Choosing a Product to Export
  • Exploring Your
    Territory
  • Preparing and
    Adapting Your Product for the Export Marketplace
  • Preparing Your
    Service for Export
  • Web Design with the
    World in Mind
  • Finding
    Cross-Border Customers
  • Methods of
    Exporting
  • Transport,
    Logistics, and Fulfillment Options
  • Pricing and
    Preparing Quotations
  • Getting Paid
  • Booking, Marking,
    Labeling, and Insuring
  • Documentation,
    Export Licensing, and Other Procedures
  • In Pursuit of
    Exceptional Export Service
  • Cross-Cultural
    Learning
  • Global Ethics
  • International
    Business Travel and Security Tips
  • Women Business
    Owners
  • New Frontiers in
    Emerging Markets
  • The Top Ten Export
    Business Markets
  • Export Success
  • Essential Keys to
    Export Success
1124335886
Exporting: The Definitive Guide to Selling Abroad Profitably


"Exporting: The Definitive Guide to Selling Abroad Profitably is the 'how to' manual on how to grow USA factories jobs. Step by step and easy to read." Drew Greenblatt, CEO, Marlin Steel
"If you intend to grow your business beyond the U.S. border, Exporting: The Definitive Guide to Selling Abroad Profitably is a great place to start." - Anita Campbell, founder of Small Business Trends

Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners—the makers, movers, and shakers in our world—interested in taking their businesses to the next level of growth through exports.

In the old days, creating an international business was left to relatively few--those with the wherewithal to move boatloads of goods into foreign countries. But now, thanks to the Internet, businesses of all sizes have a huge new opportunity to sell both goods and services globally. Yet only 1% of all U.S. businesses export. Why?

Typically, exporting begins with unsolicited inquiries from foreign customers on the web via email, website, blog, or posting on a Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid?

Help is here—Exporting equips you with the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. It also imparts a can-do spirit on exporting, leading to greater revenues, stability, and profitability for your business. Exporting: The Definitive Guide to Selling Abroad Profitably:

  • Lays out simple steps to conduct market research, find customers, open new markets, get paid, and ship goods and services.
  • Takes you through the exporting process via the Internet and other means.
  • Shows how to use social media to expand your international presence.
  • Provides insider tips and strategies to export efficiently and profitably.
  • Explains how the U.S. government helps exporters.
  • Walks readers through the export business plan.

With 70 percent of global buying power lying outside U.S. borders, exporting is not just an option for ambitious entrepreneurs--it’s an absolute must for building and sustaining a successful future.



What you’ll learn


  • Identify products and services that can be profitably exported.

  • Use the Internet to facilitate all aspects of exporting, especially marketing.

  • Develop a clear strategy on how to export.

  • Export your product or service efficiently and profitably.

  • Find customers retail and wholesale customers globally, enter new markets, get paid, and ship.

  • Explore your best territory using statistics and market research.

  • Develop pricing and prepare documentation.

  • Leverage the Internet and social media including using tablets and mobile phones to boost your online exports.




Who this book is for


Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners who are new to exporting and are ready to take their business to the next level of growth. It is also for those who currently export but are looking for new market insights and have a desire to expand into other countries. Finally, it is for those who know that the Internet and social media offer opportunities for exporters but want to see how to best leverage their skills with the newest technologies into greater sales and profits.


Table of Contents

  • Are You Ready to
    Export?
  • Writing an Export
    Business Plan
  • Prepping For Exports
  • The Human Side of an
    Export Enterprise
  • Online Fundamentals
  • Creating a Social
    Media and Networking Presence
  • Using e-Commerce and
    Social Media Sites as Stepping Stones to Export Success
  • The E-Commerce
    Connectivity Craze
  • The Mobile World at
    Work
  • Marketing Your
    Business Worldwide
  • Choosing a Product to Export
  • Exploring Your
    Territory
  • Preparing and
    Adapting Your Product for the Export Marketplace
  • Preparing Your
    Service for Export
  • Web Design with the
    World in Mind
  • Finding
    Cross-Border Customers
  • Methods of
    Exporting
  • Transport,
    Logistics, and Fulfillment Options
  • Pricing and
    Preparing Quotations
  • Getting Paid
  • Booking, Marking,
    Labeling, and Insuring
  • Documentation,
    Export Licensing, and Other Procedures
  • In Pursuit of
    Exceptional Export Service
  • Cross-Cultural
    Learning
  • Global Ethics
  • International
    Business Travel and Security Tips
  • Women Business
    Owners
  • New Frontiers in
    Emerging Markets
  • The Top Ten Export
    Business Markets
  • Export Success
  • Essential Keys to
    Export Success
34.99 In Stock
Exporting: The Definitive Guide to Selling Abroad Profitably

Exporting: The Definitive Guide to Selling Abroad Profitably

by Laurel J. Delaney
Exporting: The Definitive Guide to Selling Abroad Profitably

Exporting: The Definitive Guide to Selling Abroad Profitably

by Laurel J. Delaney

eBook1st ed. (1st ed.)

$34.99 

Available on Compatible NOOK devices, the free NOOK App and in My Digital Library.
WANT A NOOK?  Explore Now

Related collections and offers


Overview



"Exporting: The Definitive Guide to Selling Abroad Profitably is the 'how to' manual on how to grow USA factories jobs. Step by step and easy to read." Drew Greenblatt, CEO, Marlin Steel
"If you intend to grow your business beyond the U.S. border, Exporting: The Definitive Guide to Selling Abroad Profitably is a great place to start." - Anita Campbell, founder of Small Business Trends

Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners—the makers, movers, and shakers in our world—interested in taking their businesses to the next level of growth through exports.

In the old days, creating an international business was left to relatively few--those with the wherewithal to move boatloads of goods into foreign countries. But now, thanks to the Internet, businesses of all sizes have a huge new opportunity to sell both goods and services globally. Yet only 1% of all U.S. businesses export. Why?

Typically, exporting begins with unsolicited inquiries from foreign customers on the web via email, website, blog, or posting on a Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid?

Help is here—Exporting equips you with the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. It also imparts a can-do spirit on exporting, leading to greater revenues, stability, and profitability for your business. Exporting: The Definitive Guide to Selling Abroad Profitably:

  • Lays out simple steps to conduct market research, find customers, open new markets, get paid, and ship goods and services.
  • Takes you through the exporting process via the Internet and other means.
  • Shows how to use social media to expand your international presence.
  • Provides insider tips and strategies to export efficiently and profitably.
  • Explains how the U.S. government helps exporters.
  • Walks readers through the export business plan.

With 70 percent of global buying power lying outside U.S. borders, exporting is not just an option for ambitious entrepreneurs--it’s an absolute must for building and sustaining a successful future.



What you’ll learn


  • Identify products and services that can be profitably exported.

  • Use the Internet to facilitate all aspects of exporting, especially marketing.

  • Develop a clear strategy on how to export.

  • Export your product or service efficiently and profitably.

  • Find customers retail and wholesale customers globally, enter new markets, get paid, and ship.

  • Explore your best territory using statistics and market research.

  • Develop pricing and prepare documentation.

  • Leverage the Internet and social media including using tablets and mobile phones to boost your online exports.




Who this book is for


Exporting: The Definitive Guide to Selling Abroad Profitably is for entrepreneurs and small business owners who are new to exporting and are ready to take their business to the next level of growth. It is also for those who currently export but are looking for new market insights and have a desire to expand into other countries. Finally, it is for those who know that the Internet and social media offer opportunities for exporters but want to see how to best leverage their skills with the newest technologies into greater sales and profits.


Table of Contents

  • Are You Ready to
    Export?
  • Writing an Export
    Business Plan
  • Prepping For Exports
  • The Human Side of an
    Export Enterprise
  • Online Fundamentals
  • Creating a Social
    Media and Networking Presence
  • Using e-Commerce and
    Social Media Sites as Stepping Stones to Export Success
  • The E-Commerce
    Connectivity Craze
  • The Mobile World at
    Work
  • Marketing Your
    Business Worldwide
  • Choosing a Product to Export
  • Exploring Your
    Territory
  • Preparing and
    Adapting Your Product for the Export Marketplace
  • Preparing Your
    Service for Export
  • Web Design with the
    World in Mind
  • Finding
    Cross-Border Customers
  • Methods of
    Exporting
  • Transport,
    Logistics, and Fulfillment Options
  • Pricing and
    Preparing Quotations
  • Getting Paid
  • Booking, Marking,
    Labeling, and Insuring
  • Documentation,
    Export Licensing, and Other Procedures
  • In Pursuit of
    Exceptional Export Service
  • Cross-Cultural
    Learning
  • Global Ethics
  • International
    Business Travel and Security Tips
  • Women Business
    Owners
  • New Frontiers in
    Emerging Markets
  • The Top Ten Export
    Business Markets
  • Export Success
  • Essential Keys to
    Export Success

Product Details

ISBN-13: 9781430257929
Publisher: Apress
Publication date: 01/25/2014
Sold by: Barnes & Noble
Format: eBook
Pages: 552
File size: 1 MB

About the Author

Laurel J. Delaney, M.B.A., is founder and president of Chicago-based GlobeTrade.com, a management consulting company that helps entrepreneurs and small businesses go global. The United States Small Business Administration has recognized Ms. Delaney as a world-renowned global small business expert by naming her the Illinois Exporter of the Year. She is the author of Start and Run a Profitable Exporting Business as well as numerous articles that have appeared in international and scholarly publications such as The Wall Street Journal and The Conference Board. She is the creator of The Global Small Business Blog (globalsmallbusinessblog.com), which is ranked No. 1 in the world for entrepreneurs and small businesses interested in going global, and Women Entrepreneurs GROW Global (WomenEntrepreneursGROWGlobal.org). She serves as the About.com Import & Export Guide (importexport.about.com/), is a charter member and a board member by appointment of the World Entrepreneurship Forum, and is a member of the International Council for Small Business. She also serves as the Chicago Chapter Chair for the Women Presidents' Organization. Ms. Delaney's passion for going global goes back to 1985 when she first started her business. Since then, she has devoted more than 50,000 hours of work in the area--from consulting to writing to teaching.


Table of Contents

Part I Building Your Foundations for Exporting.- Chapter 1 Are You Ready to Export?.- Chapter 2 Writing an Export Business Plan.- Chapter 3 Prepping For Exports.- Chapter 4 The Human Side of an Export Enterprise.- Part II Creating and Using Online Marketing Platforms.- Chapter 5 Online Fundamentals.- Chapter 6 Creating a Social Media and Networking Presence.- Chapter 7 Using e-Commerce and Social Media Sites as Stepping Stones to Export Success.- Chapter 8 The E-Commerce Connectivity Craze.- Chapter 9 The Mobile World at Work.- Chapter 10 Marketing Your Business Worldwide.- Part III Mapping Out Your Export Journey.- Chapter 11 Choosing a Product to Export.- Chapter 12 Exploring Your Territory.- Chapter 13 Preparing and Adapting Your Product for the Export Marketplace.- Chapter 14 Preparing Your Service for Export.- Chapter 15 Web Design with the World in Mind.- Part IV Developing Sales and Distribution Capabilities.- Chapter 16 Finding Cross-Border Customers.- Chapter 17 Methods of Exporting.- Part V Managing the Transaction.- Chapter 18 Transport, Logistics, and Fulfillment Options.- Chapter 19 Pricing and Preparing Quotations.- Chapter 20 Getting Paid.- Chapter 21 Booking, Marking, Labeling, and Insuring.- Chapter 22 Documentation, Export Licensing, and Other Procedures.- Part VI Keep Building Your Business.- Chapter 23 In Pursuit of Exceptional Export Service.- Chapter 24 Cross-Cultural Learning.- Part VII The Export Journey.- Chapter 25 Global Ethics.- Chapter 26 International Business Travel and Security Tips.- Chapter 27 Women Business Owners.- Chapter 28 New Challenging Frontiers in Emerging Markets.- Chapter 29 The Top Ten Export Business Markets.- Part VIII Export Mastery.- Chapter 30 Export Success.- Chapter 31 Essential Keys to Export Success.
From the B&N Reads Blog

Customer Reviews