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Extraordinary PR, Ordinary Budget: A Strategy Guide
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"A practical and detailed guide for building and nurturing relationships with the media . . . that will position your organization to make a lasting impact." —Judith Browne Dianis, Executive Director, Advancement Project National Office
Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR f...