Family Business Metaphors: Envisioning Images of Peaceful and Sustainable Organizations

Typically, business tenets advise: never go into business with your family. This book proposes that this discrepancy may actually be at the core of modern problems: social harm and environmental problems are largely related to advancements focused on current dualistic metaphors that value only the business dimension and devalue the family.

This book aims to offer an alternative viewpoint, by discussing how core beliefs linked to various metaphors change the way we conduct and perform in o...