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FireSigns: A Semiotic Theory for Graphic Design

By Steven Skaggs
eBook
$30.99
By Steven Skaggs
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Semiotics concepts from a design perspective, offering the foundation for a coherent theory of graphic design as well as conceptual tools for practicing designers.

Graphic design has been an academic discipline since the post-World War II era, but it has yet to develop a coherent theoretical foundation. Instead, it proceeds through styles, genres, and imitation, drawing on sources that range from the Bauhaus to deconstructionism. In FireSigns, Steven Skaggs offers the foundation for a semiot...

Categories

Art, Architecture & PhotographyPhilosophyArt - Fashion, Decorative Arts & DesignLinguistics & SemioticsArt - History & CriticismGraphic Arts & Book DesignArt by SubjectsGraphic Design - General & MiscellaneousSemioticsArt Subjects - General & Miscellaneous