Forging Dynasty Businesses: The Competitive Edge of Enduring Teams

This book is designed to help small businesses thrive in an increasingly competitive world.

People are one of the few remaining, reliable sources of sustainable, competitive advantage. Competitors will copy marketing strategies, and technology and process advantages will fade over time, but having the best people for your organization will turn customers into raving fans, allowing you to have a more enjoyable ride as you achieve your goals.

Most business owners give lip service to the mantra ...