Free, Perfect, and Now: Connecting to the Three Insatiable Customer Demands: A CEO's True Story

In a world where knowledge is king, the Web never sleeps, and competitive challenge increases exponentially, Robert Rodin shows you how to prepare for the three insatiable demands of today's customers: they want their product or service FREE, they want it PERFECT, and they want it NOW. No matter what business you're in, you have to find a way to respond — or risk losing your customers to competitors who are discovering new ways to sell your product or service cheaper, better, and faster tha...