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GEELY DRIVES OUT: The Rise of the New Chinese Automaker in the Global Landscape

By Hua Wang, Giovanni Balcet, Wenxian Zhang
eBook
$78.00
By Hua Wang, Giovanni Balcet, Wenxian Zhang
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Since 2008, while the global automotive manufacturing has been faltering, the Chinese auto industry has been swiftly transformed into the largest producer in the world. The growth of the Chinese automakers is a close reflection of China's powerful manufacturing economy, and Geely Auto is one such best example. This book closely examines the rise of Geely as a privately-owned automaker in China. From its humble beginning as a refrigerator component maker and motorcycle manufacturer in the la...

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BusinessTransportationIndustriesAutomobilesConsumer IndustriesAutomotive IndustriesAutomotive Business & Industry