Get to the Point! Second Edition: Simplify, Sharpen, and Sell Your Message

Deliver razor-sharp points in all of your work communications! This updated classic enables you to captivate any audience, create meaningful impact, and make your words matter.

Every time you communicate, you’re trying to move someone to feel, think, and act. You’re trying to make a point. But very few communicators—regardless of their purpose or position—know their points, have true points, or even understand what a point is, rendering themselves pointless.

In this expanded second edition of...