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Global Sport Business: Managing Resources and Opportunities

By Brenda G. Pitts (Editor), James J. Zhang (Editor)
eBook
$59.99
By Brenda G. Pitts (Editor), James J. Zhang (Editor)
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In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success.

Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and...

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SportsOther SportsSports - GeneralSports->GeneralSports