Good Growth: How Brands Win with Social Impact

Business has a sustainability problem—and sustainability has a business problem, as many companies are fearful of engaging with social and environmental issues, owing to the costs and risks.

Addressing these dual challenges head on, this book provides a blueprint for putting social and environmental benefits at the center of a company’s growth agenda. Many sustainability books offer 30,000-foot strategic views and broad-brush guidance on the business of “doing well by doing good,” but here i...