"Here, There and Everywhere": The Foreign Politics of American Popular Culture

American popular culture is everywhere. All over the world, kids wear Levis, radios blare rap songs, television stations broadcast American programs, and Hollywood movies draw huge audiences. Does this massive "Americanization" of the globe represent some sinister form of cultural imperialism? Alternatively, do audiences and consumers in the importing countries accept American movies, music, and television programs because they match local trends and desires? Do receiving communities transf...