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Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction
By Eric Laws, Maree Thyne
eBook
$77.99
By Eric Laws, Maree Thyne
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Explore how lifestyle concepts are linked to marketing the hospitality and tourism industry
Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present multifaceted viewpoints examining a range of topics, such as matching the lifestyles of tourism providers and guests, lifestyle segmentation studies, an...