How Robots Bring Positive Consumer Emotion

One key aspect of my argument is that AI's ability to gather and analyze "big data" surpasses traditional psychological, statistical, and marketing methods in predicting consumer behavior]. By leveraging AI, businesses can design more valid and useful questionnaires and surveys, leading to a deeper understanding of why and how consumer behavior changes . This predictive capability, in turn, allows for more effective strategies that can cater to human needs and preferences, potentially leadi...