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Ice Cream Social: The Struggle for the Soul of Ben & Jerry's

By Brad Edmondson, Annie Leonard (Foreword by), Jeff Furman (Afterword)
eBook
$2.99
By Brad Edmondson, Annie Leonard (Foreword by), Jeff Furman (Afterword)
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The story of Ben & Jerry's and its controversial acquisition by Unilever, based on interviews with insiders and "rich in details" (Kirkus Reviews).


Ben & Jerry's has always been committed to an insanely ambitious three-part mission: making the world's best ice cream, supporting progressive causes, and sharing the company's success with all stakeholders: employees, suppliers, distributors, customers, cows, everybody. But it hasn't been easy.



This is the first book to tell the full, insi...

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BusinessBusiness HistoryBusiness History - General & Miscellaneous