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Innovation, Commercialization, and Start-Ups in Life Sciences

By James F. Jordan
eBook
$89.99
By James F. Jordan
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Innovation is a translation of a new method, idea, or product into reality and profit. It is a process of connected steps that accumulates into a brand reputation required for success. Unlike Fortune 500 companies, whose projects are self-funded, a start-up must simultaneously have a value proposition that attracts a customer (for revenue), investors (for capital), and acquirers (for a liquidity event or IPO). A high percentage of start-ups fail before attaining positive cashflow, due to a ...

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Medicine & NursingMedicineBasic SciencesBiomedical Technology & Engineering