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Innovation Wars: Driving Successful Corporate Innovation Programs

Paperback
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Innovation Wars confronts the emotions of innovation and explains how innovation isn’t really about new ideas, but about the people who execute them.

The modern economy brings a multitude of challenges for organizations. Digital culture has taken over as a prime driver of consumer behavior, startups are continuously disrupting traditional industries, and organizations are going out of business as a rising number have announced intentions to launch innovation labs or partner with nimbler org...