Internet Marketing 101: A Beginner's Guide to Internet Profits

Internet Marketing 101 leads the beginning student of eCommerce through the what, how, when, and who of starting a successful on-line business. Beginning with a section on why someone might want to start an eCommerce business in the first place, the author quickly moves to the essential structure of a successful Internet business and the concepts behind finding prospective customers, making profitable sales, and then keeping those customers for the long term. The book also includes a step-b...