Investment Euphoria and Money Madness: The Inner Workings of the Psychology of Investing

Investment Euphoria and Money Madness is essential reading for anyone seeking to make a profit in today's fast-paced financial markets. Written specifically for brokers, money managers, and sophisticated investors, Investment Euphoria provides a compelling view of human behavior in a money environment. Because money has a way of stirring the emotions and clouding the judgment, it can change the way that people behave. By understanding yourself, Prof Gunn maintains, you will learn the keys t...