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It Only Takes One: How to Create the Right Idea--and Then Make It Happen
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“A lively and informative account of the creative process and how it works by someone who obviously knows.” —George Plimpton, editor of The Paris Review
“Finally, a GPS for finding your great ideas.” —Mike Slosberg, cofounder of Digitas
The ability to turn a good idea into a great reality is a vital ingredient in achieving success. In It Only Takes One, John Emmerling offers an innovative, exciting, and proven method for taking your idea from a first faint flash to a fabulous finish. In this...
“Finally, a GPS for finding your great ideas.” —Mike Slosberg, cofounder of Digitas
The ability to turn a good idea into a great reality is a vital ingredient in achieving success. In It Only Takes One, John Emmerling offers an innovative, exciting, and proven method for taking your idea from a first faint flash to a fabulous finish. In this...
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