It's the Customer, Stupid!: 34 Wake-up Calls to Help You Stay Client-Focused

“Way too many talk about customer service and way too few deliver it. Maybe that’s because they don’t know the tangible actions to take. That just changed. Buy this book and do what it says.” –Larry Winget, television personality and author of five bestsellers, including Your Kids Are Your Own Fault

“in his simple, direct, and irreverent style, Michael Aun uses humor to tell it like it is: you had better care for your customers, stupid, or they’ll find so...