Kind Business: Values create Value

Can you imagine a world where corporations prioritise society's wellbeing alongside investor returns?

In Kind Business Dr David Cooke journeys through the evolution of commerce, from its humble origins to the complex corporate structures of today. Kind Business scrutinises contemporary boardroom decisions, challenging the status quo and advocating for change.

This book exposes the flaws of profit-driven business practices that are focused on short-term returns which overshadow long-term susta...