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Las leyes de la competición

By Bruce Greenwald, Judd Kahn, Rut Abadía (Translator)
eBook
$20.99
By Bruce Greenwald, Judd Kahn, Rut Abadía (Translator)
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Un enfoque radicalmente simplificado de la estrategia de empresa.

En las dos últimas décadas, el enfoque convencional de la estrategia se ha vuelto frustrantemente complejo. En este libro, Bruce Greenwald, uno de los economistas y expertos en inversión y bolsa más destacados de Estados Unidos, presenta un enfoque nuevo y simplificado de la estrategia que elimina gran parte de la niebla que ha rodeado el tema.

Basado en su exitoso curso de la Columbia Business School, Greenwald y su coautor, J...

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