Last Man Standing: Media, Framing, and the 2012 Republican Primaries

Last Man Standing: Media, Framing, and the 2012 Republican Primaries

by Danielle Sarver Coombs


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Product Details

ISBN-13: 9781442220355
Publisher: Rowman & Littlefield Publishers, Inc.
Publication date: 11/16/2013
Series: Communication, Media, and Politics Series
Pages: 194
Product dimensions: 6.10(w) x 9.10(h) x 0.80(d)

About the Author

Danielle Sarver Coombs is Assistant Professor in the School of Journalism and Mass Communication at Kent State University.

Table of Contents

Last Man Standing

Table of Contents



Chapter 1: Setting the Stage
·Understanding the Context oMedia Framing oPrimaries oCitizens United v. Federal Election Commission
·Understanding Framing in the 2012 Republican Primaries

Chapter 2: An Unsettled Field (May-June 2011)
·Meet the Candidates oTop-Tier Candidates
§Jon Huntsman
§Tim Pawlenty
§Mitt Romney oTea Party Conservatives
§Michele Bachmann
§Herman Cain
§Newt Gingrich
§Rick Santorum oThe Libertarian Fringe
§Gary Johnson
§Ron Paul
·The Race Begins oThe First Debate: South Carolina oGingrich Implodes: Parts I and II
oThe Evangelical Vote oGingrich Implodes… Again oThe Second Debate: New Hampshire oBachmann’s Buzz oCampaigns in Trouble oRick Perry: A New Alternative to Romney?

Chapter 3: The Race Intensifies (July-August 2011)
·The Rise of Michele Bachmann
·Pawlenty’s “Failure to Launch”
·Huntsman’s “Difficulty Gaining Traction”
·Romney’s Focused Campaign
·Perry: A Conservative’s Dream
·All Eyes on Iowa oThe Ames Straw Poll
·Perry “Jolts” the Field
·Paul’s Predicament
·Limiting the Pool

Chapter 4: The Rollercoaster Continues (September-October 2011)
·The Candidates Debate: Simi Valley, CA and Tampa, FL
·Perry versus Romney
·Perry Under a Microscope
·Romney: The “Eat-Your-Vegetables” Candidate
·Focus on Florida oRaising Cain: The Florida Straw Poll
·The Rise (and Fall) of “Anti-Romney” Candidates oPerry Falls Short oBachmann’s Lost Her Buzz oPaul Beginning to Surge oCain: The Latest Flavor-of-the-Month
·October Debates: Hanover, NH and Las Vegas, NV
·Moving Right
·Romney: Establishment’s Choice, but What About Voters?
·The Influence of Debates
·Getting Ready for the Final Stretch

Chapter 5: The Final Stretch (November-December 2011)
·Cain: A Candidate Mired in Controversy
·Vying for Support
·Cain’s Foreign Policy Debacle
·Romney: Disciplined Campaigner
·The Rebirth of Gingrich
·The End of Cain
·Campaigning in December: The Final Sprint Begins oRomney: Changing Strategy?
oCan Gingrich Maintain His Position in the Top Tier?
oFive Days, Three Debates
·Realities of Winter Campaigns
·Rallying Behind a Conservative Candidate

Chapter 6: Voting Begins (January-February 2012)
·The Iowa Caucuses Begin
·Moving on to New Hampshire
·South Carolina: The First Southern Primary
·Creating Racial Tensions
·Florida: Romney Fights Back
·Santorum’s Resurgence
·Romney’s Uncertain Terrain
·Santorum: The Conservative Alternative?
·Gingrich: His Own Worst Enemy?
·Paul: Looking for Leverage
·Arizona and Michigan: Romney’s Resurgence?

Chapter 7: Last Man Standing (March-April 2012)
·A Delegate Strategy
·Build-Up to Super Tuesday
·No Clear Winner on Super Tuesday
·Romney: No Excitement, No Inspiration
·Santorum’s Wild Ride
·Gingrich and Paul: Still Running, Too
·Mid-March Madness
·April: The Race Winds Down
·Romney: The Last Man Standing

Chapter 8: Conclusion
·Framing Candidates and Issues
·Impact of the Tea Party
·What Happened in 2012?
·Pragmatism versus Ideology

Appendix: Methods
·Data Collection oNewspaper Articles
§Table A.1: Newspaper Articles Included in Study oCable News Transcripts
§Table A.2: Cable News Transcripts Included in Study oDrawing the Sample
·Textual Analysis
·A Final Note on Methods


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Last Man Standing: Media, Framing, and the 2012 Republican Primaries 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
Coombs' research and writing skills have produced an exceptionally readable and enjoyable discussion of the role media played as Americans selected their President. Currently a professor at Kent State University, Coombs has incorporated varied media sources; as a result, readers will gain insights into the processes of our national media. Her personal biases are clearly stated; I learned a couple more of mine as I read.