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Leaders and Innovators: How Data-Driven Organizations Are Winning with Analytics

By Tho H. Nguyen, James Taylor (Foreword by), Bill Franks (Afterword)
Hardcover
$49.95
By Tho H. Nguyen, James Taylor (Foreword by), Bill Franks (Afterword)

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An integrated, strategic approach to higher-value analytics

Leaders and Innovators: How Data-Driven Organizations Are Winning with Analytics shows how businesses leverage enterprise analytics to gain strategic insights for profitability and growth. The key factor is integrated, end-to-end capabilities that encompass data management and analytics from a business and IT perspective; with analytics running inside a database where the data reside, everyday analytical processes become streamline...

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