Making It Happen: How to Create a Sustainable Career in the Music Industry

Making It Happen is a comprehensive guide to navigating the modern music industry, that redefines what ‘making it’ means for musicians, and inspires and educates musicians on the different options for generating revenue from their art.

This book offers theoretical and practical advice on making music, creating promotional content and embracing traditional and emerging social media platforms into your marketing strategies. Through interviews with music industry experts, readers can expect pr...