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Marketing and communication plan for Bournemouth

By Janine Paul
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$17.64
By Janine Paul
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Essay from the year 2007 in the subject Tourism - Miscellaneous, grade: 2, Bournemouth University, language: English, abstract: The marketing plan serves Bournemouth to promote its conferences more effectively by maintaining and gaining new business in order to contribute economically to the town and the wider community. Bournemouth works together with local marketing agencies to develop and implement new programmes that support the primary goal of attracting young delegates in cooperation ...

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