Marketing Automation Foundation: Eliminating Unproductive Marketing

Every business wants to scale. The million dollar question is: how? There are many ways, but in the information age digital marketing is the key to most business' growth. This book lays the strategic foundation for businesses to scale through digital marketing. Over 78 percent of high-performance marketers identify marketing automation as a key contributor to increasing revenue. While marketing is still the art of persuasion, the delivery and management of marketing is increasingly reliant ...