Marketing For SuperVillains: Diabolical Tips on Differentiation, Decommoditization and World Domination

For far too long marketing professionals have been getting the shaft.

This marketing manifesto is intended to spark a revolution amongst advertising & branding professionals who deserve

more as well as a tome to help recruit new revolutionaries currently in the form of business owners who never want their business product or service to be looked at as a commodity.

Marketing For Supervillains is a serious book on how to approach brand differentiation, Decommoditization(TM) and if one's aspirat...