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Matchmakers: The New Economics of Multisided Platforms

By David S. Evans, Richard Schmalensee
eBook
$35.00
By David S. Evans, Richard Schmalensee
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A different kind of matchmaker.

Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for driv...

Categories

BusinessManagement & LeadershipStrategic ManagementManagement - General & MiscellaneousMulti-sided platform businesses