Millennials Rising: The Next Great Generation

Millennials Rising: The Next Great Generation


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Product Details

ISBN-13: 9780375707193
Publisher: Knopf Doubleday Publishing Group
Publication date: 09/28/2000
Pages: 432
Sales rank: 601,735
Product dimensions: 7.50(w) x 8.80(h) x 1.00(d)

About the Author

William Strauss and Neil Howe originally coined the term “Millennial Generation” in 1991 and wrote the pioneering book on this generation, Millennials Rising, in 2000. They are also the authors of Generations: The History of America's Future and 13th-GEN, and write and lecture frequently on generational issues. Strauss is the cofounder and director of the Capitol Steps, a political cabaret. Howe, an historian and economist, is a senior adviser for the Concord Coalition. They both live in the Washington, D.C., area.

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Millennials Rising: The Next Great Generation 4.7 out of 5 based on 0 ratings. 7 reviews.
Steve777 on LibraryThing 8 months ago
Excellent overview of this young generation.
jpsnow on LibraryThing 8 months ago
What I like most about Millennials Rising is its explanation of the dynamics that influence each generation, in general and with much analysis of Millennials in particular. Howe and Strauss theorize that the generations repeat each other in a cycle of four. Each generation solves the biggest problem facing its immediate predecessor, corrects for the behavioral excesses of the now midlife generation, and fills the social void being left by the current elders. To explain this cycle relative to the current Millennial generation and their Boomer and Gen X parents, the authors reference the most recent 5 generations, which they define as follows: Lost, 1883-1900; G. I., 1901-1924; Silent, 1925-1942; Boom, 1943-1960; X, 1961-1981; Millennial, 1982-2002. The Millennials reject the jaded self-reliance they see in Generation X. Instead, they consciously opt for optimism, to work in teams, and to return society back toward rules and decency. "You don't rebel against Boomers by being uber-Xers. You rebel by being G.I. redux, a youthful update of the generation against which the Boomers themselves rebelled, so famously in the 1960's and 1970's."Since this book was published in 2000, the Millennials have grown such that the youngest are nearly teenagers and the oldest are entering the ranks of management. With ten years of history now available, many of the authors' predictions have proven true. For example, the Millennial generation still maintains a more conservative fiscal outlook and better savings rates compared to their parents. Perhaps the upcoming generation will be too risk averse. Their grandparents might even think their legacy is lost, as their heirs fail to continue challenging the Establishment (which the raucous Boomer's of the 60's have now become). Despite these concerns, it's most inspiring to see a trend toward optimism and collaboration now emerging into maturity.
Anonymous More than 1 year ago
Smiley-in-the-Sunshine More than 1 year ago
This book has prompted many lively and revealing discussions in our household. The one millenial in our family uses it as a touch-point to jumpstart dialogue about generational differences. We, the parents, use it as a means to find out what's on our child's mind and how he perceives the world and his place in it. Would highly recommend it to a family who reads and wants to share ideas.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
loves2readJE More than 1 year ago
As Millenials become a more active generation in our country its interesting to see the impact they are making as they enter in to the world of adulthood.