Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)
This book provides a systematic journey, beginning with the foundational principles of MVP and lean startup methodologies before getting into crucial market research to validate demand. You will learn to define clear goals and metrics, navigate the technical development stages, and master the art of building blocks and execution with agile methods. The book then guides you through strategic testing and scaling your product based on user feedback. It concludes by preparing you for the challenges ahead, focusing on developing a resilient mindset and ensuring ethical considerations in every step of your development.
1148412796
Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)
This book provides a systematic journey, beginning with the foundational principles of MVP and lean startup methodologies before getting into crucial market research to validate demand. You will learn to define clear goals and metrics, navigate the technical development stages, and master the art of building blocks and execution with agile methods. The book then guides you through strategic testing and scaling your product based on user feedback. It concludes by preparing you for the challenges ahead, focusing on developing a resilient mindset and ensuring ethical considerations in every step of your development.
39.95 In Stock
Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)

Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)

by Saurabh Gupta
Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)

Minimum Viable Product for Startups: Mastering the MVP lifecycle from strategic market research to sustainable product scaling (English Edition)

by Saurabh Gupta

Overview

This book provides a systematic journey, beginning with the foundational principles of MVP and lean startup methodologies before getting into crucial market research to validate demand. You will learn to define clear goals and metrics, navigate the technical development stages, and master the art of building blocks and execution with agile methods. The book then guides you through strategic testing and scaling your product based on user feedback. It concludes by preparing you for the challenges ahead, focusing on developing a resilient mindset and ensuring ethical considerations in every step of your development.

Product Details

ISBN-13: 9789365893335
Publisher: Bpb Publications
Publication date: 09/29/2025
Pages: 258
Product dimensions: 7.50(w) x 9.25(h) x 0.54(d)

About the Author

Saurabh Gupta is a seasoned tech entrepreneur, product leader, and published author with over two decades of experience in building scalable, data-driven, and customer-centric products. He holds a master’s degree from BITS Pilani and is an alumnus of Harvard Business School.
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