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Modern Monopolies: What It Takes to Dominate the 21st Century Economy

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What do Google, Snapchat, Tinder, Amazon and Uber have in common? All of them are platforms, representatives of a business model that has been bringing huge profits to its owners for the last 10 years. The essence of the platform is that it does not create a product, but an ecosystem with which it is easier to open a new business, and it is more convenient for the seller and the buyer to interact. Platforms have taken over the Internet: Facebook accounts for 25% of all visits to the global ...