Move past the obstacles and implement your new strategy
Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an organization's tendency to stay very busy and completely engaged what it's already doing. This book shows you how to cut through resistance and get your team engaged and proactively doing the new thing! Author Patty Azzarello draws on over twenty-five years of international business management experience to identify the chronic challenges that keep organizations from decisively executing strategy, and to give you a practical game plan for breaking through. Leaders tend to assume that stalls in execution are inevitable, unchanging parts of the workplace—but things can change. At the heart of every execution problem is the fact that there simply are not enough people doing what the business needs. This guide shows you how to get your entire organization on board—remove the fear, excuses, and hurdles—and uphold the new pursuit against distractions and dissent.
No transformation can succeed without suitable engagement from the whole organization, but building engagement can be difficult, uncomfortable, and tentative. This book shows you how to get it done.
- Get your organization to embrace and personally commit to the new work
- Remove obstacles and passive aggressive attacks that block progress
- Defend new strategic initiatives against short term pressures to revert to "business as usual"
- Sustain momentum and the desire to move forward
- Make sure no one is ever asking, 'Are we still doing this?'
Inertia isn't just a law of the universe, it's a law in the workplace that can be a major obstacle to making things happen. The great thing about inertia is that it cuts two ways: a body at rest remains at rest, but a body in motion remains in motion. People love to finish things. Move shows you how to make successful execution the new norm—starting today.
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About the Author
PATTY AZZARELLO is the CEO and founder of Azzarello Group, Inc. Sought after for her practical, experienced-based style and approach, she has more than twenty-five years of experience uncovering what makes organizations tick and enabling them to create more value. She is the bestselling author of Rise: 3 Practical Steps for Advancing Your Career, Standing Out as a Leader, and Liking Your Life.
Table of Contents
Introduction: Why Great Strategies and Change Initiatives Fail xi
Part 1 M = The Middle: Where Transformations Either Happen or Get Stuck 1
Chapter 1 The Beginning of the Middle: Why New Strategies Stall After the Exciting Kickoff 3
Chapter 2 Concrete Outcomes: Stop Admiring the Problem and Define Some Specific Actions 9
Chapter 3 Timing and Momentum: Maintaining a Sense of Urgency for a Long Time 25
Chapter 4 Control Points: Metrics That Drive Action on the Right Things 33
Chapter 5 Resource Reality: Your Strategy Is Where You Put Your Resources 47
Chapter 6 Don't Sign Up for the Impossible 53
Chapter 7 Sponsors and Enemies: Reduce Your Personal Risk 61
Part 2 O = Organization: Are You Leading the Team You Have or the Team You Need? 67
Chapter 8 The Right Team: The Fundamental Ingredient for a Highly Effective Team 69
Chapter 9 Organize for Outcomes: Create the Ideal, Blank-Sheet Org Chart 79
Chapter 10 The People: How to Attract the Right People and Eliminate the Wrong People 91
Chapter 11 Building Capacity: Performance Management and Delegating for Development 109
Chapter 12 Unstructured Conversation: How to Drive Personal Accountability and Belief 119
Chapter 13 Stop Having Status Meetings: Go Faster and Reduce Risk 125
Chapter 14 Virtual and Remote Teams: Optimizing Performance and Results from Afar 133
Chapter 15 Getting People to Actually Care: Engagement and Context 143
Part 3 V = Valor: Facing the Hardest Stuff with Courage and Persistence 149
Chapter 16 Mission Impossible: Dealing with Obstacles, Fear, and Imposter Syndrome 151
Chapter 17 Burn the Ships at the Beach: How to Keep Moving Forward When No One Wants To 161
Chapter 18 Too Busy to Scale: Use Ruthless Priorities to Enable Growth 167
Chapter 19 Detail: The Momentum Killer: Manage Outcomes Instead 175
Chapter 20 Clarity and Conflict: Expose and Master Necessary Conflict-Don't Avoid It 179
Chapter 21 Decision Stall: Accelerate Effective Decision Making 187
Chapter 22 Tracking and Consequences: How to Identify and Recover from Setbacks 197
Part 4 E = Everyone: You Can Lead a Transformation from the Top, But You cant do a Transformation from the Top 207
Chapter 23 Conversation: Change How You Communicate to Make Your Strategy Stick 209
Chapter 24 Decorate the Change: "Yes, We Are Really Doing This" 219
Chapter 25 Top-Down Communications: Why People Do and Don't Listen 227
Chapter 26 Listen on Purpose: Finding the Insights That Make You Brilliant 237
Chapter 27 Sharing Information: Communicating Across Organizational Silos 245
Chapter 28 Power and Trust: How to Make People Feel Like Superheroes 253
About the Author 267