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Mulligan's Magical Marvelous
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Finding the perfect marketing gimmick is as old as business itself. To convince your customer they need your product is desirable; to convince them they can't live without it is priceless. The food, clothing, and automobile industries have figured out the latter with remarkable effect.
But what about children's toys? Traditionally, toys are marketed to children who then nag their parents to death until they relent. So how do you motivate adults to crave a toy as much as their kids?
Mulligan's...
But what about children's toys? Traditionally, toys are marketed to children who then nag their parents to death until they relent. So how do you motivate adults to crave a toy as much as their kids?
Mulligan's...